Course curriculum
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1
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Here's How To Powerfully Get Started
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2
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Welcome and Program Orientation
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The Big Picture: What You’ll Create In Highest Level Transformation
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The Milestones
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The Simplest Way To Scale: Your Path to $100k++ Months Without Webinars, Launches, Or Sales Calls
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3
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The Divine Standard
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Claiming Your Highest Level Client
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Making Yourself Magnetic To Your Highest Level Client
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Aligning With Your Highest Level Clients
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Going Deeper: Discovering Your Highest Level Transformation
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Your Unique Sacred Genius
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Uncover Your Highest Level Transformation
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The Commitment Journey / Arc of Transformation
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4
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The Principles of Easy YES Offers
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The Rapid Shift Front Door Offer
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The Rapid Shift Front Door Offer Workshopping
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Pleasure & Pain Exercise
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The Confidence Standard
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Testing Your Offer
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The Offer Testing Script
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5
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Who to Send the Offer Testing Script to...
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How To Circle Back To Peeps Who Said YES To The Offer Testing Script
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Offer Testing Script Rhythm
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Offer Testing Script Modified for a Group!
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“Do I Have To Help Peeps Make Money?”
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“Why Would They Pay Me For That?”
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Transitioning From Your “Old Thing” To Your “New Thing”
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“What Are They Here For” vs “What Are They REALLY Here For”
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Going From Your PROCESS to Your OFFER
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If You’re Saying “Who Am I Kidding? This Will Never Work!”
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6
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The Abundance Standard
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The Buying Journey
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3-Step Easy Yes: What You Need To Know
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3-Step Easy YES: Campaign Walk Through
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Step 1 Handouts
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Step 2 Handouts
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Step 3 Handouts
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Your First Easy Yes UnLaunch, Step By Step
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The “Straight Up” Hand Raiser - aka "Offer Post"
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The Social Proof (Testimonial) Straight Up Hand Raiser
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How To Write Your Qualifying Questions
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How To Write Your Offer Letter
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The 6 Copy Checks
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Easy YES Follow Ups and Sealing The Deal
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Walking Through An Easy YES Enrollment Campaign
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7
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The Magic of Qualifying Your Clients (Qualifying Questions Deeper Dive)
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What Makes For Hella Effective Straight Up Hand Raisers
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Quick Notes On The Grow Your Audience Offer Letter
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What If Peeps Think My Thing Is Free? (Straight Up Hand Raiser)
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Copy of The MAGIC of "One Offer, 50 Different Ways"
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When Your Offer is Feeling "Off" or Not-Quite-Right... How to Figure It Out Quickly (The Chessboard Exercise)
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Why We Don’t Put Objections In The Letter
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Why We Don’t Put Social Proof In The Letter
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Why We Use A PDF File For The Offer Letter
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What To Say If Someone Isn’t Qualified, or Isn't A Fit
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What To Do If You Know Someone Is Already Qualified (i.e. a past client who ticks all the boxes on your Qualifying Questions, etc)
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When Peeps Go Silent After The Qualifiers, Or Silent After The Offer
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Some Things To Keep In Mind When Upleveling to Your Highest Level Client
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How to Piece Out "Language of High-Paying Clients" (Language of Newbie vs. Advanced)
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What To Say When They Ask For The Price
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Crickets - Here's What That Means
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Walking Through An Easy YES Enrollment Campaign
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On Pain, Urgency And How To Curb Those Sales “Wigglies”
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Should You Use a Deadline, and When?
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How To Handle Pushback When Upleveling Clients And Offers
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For Those Going Through ‘Chaos Mode’…
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8
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Intro To Highest Level Messaging
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The Magic Behind the Hand Raiser Formula
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Nurture Hand Raiser Formula: Full Breakdown
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The Expectation Standard
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Easy Yes Sales are Transformation in Action
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Burned Out On Content Creation
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Mind Blowing Truth: Sales Is An Expense
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9
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The Art Of "Dialing It In"
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Diagnosing the Disconnect: What to do FIRST
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Diagnosing the Disconnect: Why They’re Not Signing Up: The (ONLY) Reasons
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4-Step Process to Diagnose The Disconnect
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Diagnosing the Disconnect: Common Scenarios
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The Easy YES Dialing In Formula
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How To Dial In Your Front Door Offer – Actual Breakdown
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10
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When Things Go Sideways, LEAN IN
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Do We “Connect The Dots” on WHY They Need It?
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“Selling The Bridge” – Do We Do It? Depends on the CONTEXT and the CLIENT
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More On Selling The Bridge (And Why You Often DON’T Need To Do It)
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Late Nite Rambling: Why We Need To Get The Fudge Over Ourselves :)
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11
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The Simplest Business Model On The Planet, Revisited
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The Most Profitable Hand Raiser Ever: How To Call In $150k In A Day by Moving Peeps Into Your Recurring Income Offer
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12
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Telepathic Phone Calls - Part 1
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Telepathic Phone Calls - Part 2
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Telepathic Phone Calls - Part 3
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Telepathic Phone Calls - Part 4
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Referral Script
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Hand Raiser Strategies To Double Your Leads
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Partnerships and Joint Ventures
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Reactivating a Dead Facebook Group
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Un-Handling Objections over Messenger
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Offer Letter Template
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Nurture Hand Raiser Formula Breakdown
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Nurture Posts Brainstorming Exercise
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How To Accept a Lot Of Money With Ease
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Clear and Discernable Difference
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Takin' an Offer Makin' it Hot
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Interview Notes Template
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The Pathway To Fill Your First Front Door
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